But despite the on-going challenge of providing relevance and value to members, life in association management can also be exceptionally rewarding. And it's both the highs and lows of association life that we discussed with association leaders at this year's ACE Conference in Sydney.
We spoke to representatives from three very different associations about their views on the challenges facing associations, as well as the things that they most enjoy. We're sure their answers will resonate with other association leaders across the nation!
We'd love to hear your thoughts on the challenges you face and what you most enjoy about working in the association sector. if you'd be keen to share your views in a Q&A for the blog, please get in touch.
Thanks to our interviewees:-
Access1st has partnered with video production company Shootsta to offer our association partners exclusive, discounted deals on their services. Full details can be accessed behind the 'Association Professionals' log-in.